Wojciech Łuszczyński
Architetto GTM · Growth Operator
Costruisco sistemi di ricavo.
Poi li gestisco.
GTM, CRM, flussi di lavoro AI, automazione: un unico modello operativo. Costruisco i collegamenti mancanti, strumento tutto e rimango finché non porta risultati.
20
anni marketing & digitale
10
anni B2B SaaS
10
anni GTM
3x
crescita media del pipeline
Come lavoro
Non un consulente.
Un operatore.
01
Diagnosi
Verifica dell'architettura dei ricavi: pipeline, CRM, GTM motion e attribuzione. Prima individuiamo dove si interrompe il segnale.
02
Design
Progettazione del sistema: cosa collegare, cosa misurare, cosa automatizzare e da cosa iniziare.
03
Costruire
Sequenze, dashboard, modello operativo CRM e strumenti. Li realizzo personalmente o lavoro direttamente con il team.
04
Colmare il divario
Quando lo strumento giusto non esiste, lo creo io: agenti AI, app interne, flussi di lavoro MCP e automazione pulita.
Lavori selezionati
Progetti consegnati.
Sistemi ancora in funzione.
Relora
A relationship operating system for local-government property teams. One place for contacts, owner context, communication status, and next actions.
- Problem
- Important owner conversations lived across inboxes, notes, and memory.
- System
- Contacts, relationships, briefs, status, and follow-up in one operator view.
- Artifact
- Live demo app with dashboard, relation map, and task flow.
- Outcome
- Manual relationship tracking becomes a structured operating queue.
AdsAI / Ad Assistant
An AI-native Google Ads cockpit: spend, ROAS, ICP fit, campaign priorities, and next-best actions in one workspace.
- Problem
- Ad optimization work was split between reports, intuition, and repeated checks.
- System
- Budget, ICP, ROAS, alerts, and actions are pulled into one decision loop.
- Artifact
- Live dashboard with campaign priorities and optimization queue.
Camper Rental Booking Engine
A self-serve camper rental site for browsing vehicles, checking dates, and moving from interest to reservation quickly.
- Problem
- Rental demand needed a clearer path from browsing to booking.
- System
- Inventory, dates, offer framing, and reservation CTA in one front-end flow.
- Artifact
- Responsive booking website with vehicle cards and search entry point.
NotchCue
A macOS teleprompter concept for calls, demos, and recordings. Keeps notes close to the camera so delivery stays natural.
- Problem
- Notes sit away from the camera, which breaks eye contact during calls and demos.
- System
- Prompts live around the MacBook notch with a focused reading surface.
- Artifact
- Product site and app concept built around the camera area.
Collaborare
Un problema di ricavo che vale la pena risolvere?
30 minuti. Troviamo il collo di bottiglia e se vale la pena collaborare.
Sistemi AI
AI nell'architettura.
Non aggiunta a posteriori.
Not for faster copy. For a different operating model. AI goes into prospecting, enrichment, sequencing, and scoring. The whole motion runs faster. Not just one task on the list.
Come costruisco con l'AI →Ad creation loop
CRM enrichment
SEO brief → draft
Outbound sequencing
Tech stack
Testimonianze
Com'e'
lavorare con me.
“Wojciech is passionate and knowledgeable about digital marketing and all that it entails but very much in tune with the broader marketing and sales challenges. Wojtek contributed to defining and delivering several digital marketing initiatives that helped with customer retention and building a sales pipeline.”
Head of Marketing · GetResponse
“Wojciech is a man of particular tasks, for whom an obstacle is another challenge. He learned quickly, often exceeded expectations, and was able to carry out several tasks at the same time. Competent, helpful, but at the same time specific and tenacious.”
Director · mBank SA
“I've been working with Wojciech for several months now. The cooperation goes smoothly, and we always know what we're responsible for. I recommend Wojciech as a good coworker and business partner.”
Founder · Type2Sell
Articoli
Note operative.
Practical writing on AI GTM systems, agent tooling, portfolio builds, and case studies from shipped apps.
The Claude Code GTM Agent Starter Pack
How I built a four-layer AI system that runs outbound research, drafts sequences, and enriches CRM records: without a single external enrichment tool.
Leggi →
A GTM agent that runs outbound, enriches CRM, and costs $2 per run
No Clay, no Apollo credits, no n8n. A four-layer Claude Code agent that handles outbound research, sequence drafts, and CRM enrichment natively.
The browser bookmark is the wrong primitive
Why I built Kade as a local-first link vault: not another bookmark list, but a private queue for links that need context before they are opened again.
Nuovi articoli su sistemi AI, architettura GTM e modelli di crescita.
Tutti gli articoli →Next step
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