Wojciech Łuszczyński
GTM-arkitekt · Growth Operator
Jeg bygger revenue-systemer.
Så kører jeg dem.
GTM, CRM, AI-arbejdsgange, automatisering: én operating model. Jeg opbygger de forbindelser, der mangler, instrumenterer alt og bliver, indtil det virker.
20
år marketing & digital
10
år B2B SaaS
10
år GTM
3x
gns. pipeline-løft
Hvordan jeg arbejder
Ikke en konsulent.
En operator.
01
Diagnose
Audit af revenue-arkitekturen: pipeline, CRM, GTM motion og attribution. Først finder vi ud af, hvor signalet går i stykker.
02
Design
Systemdesign: Hvad bliver forbundet, hvad bliver målt, hvad bliver automatiseret, og hvad bliver bygget først.
03
Bygge
Sekvenser, dashboards, CRM-operating model og værktøjer. Jeg bygger det selv eller arbejder direkte med teamet.
04
Luk hullet
Når det rigtige værktøj ikke findes, bygger jeg det: AI-agenter, interne apps, MCP-workflows og ren automatisering.
Udvalgt arbejde
Projekter, der gik live.
Systemer, der stadig kører.
Relora
A relationship operating system for local-government property teams. One place for contacts, owner context, communication status, and next actions.
- Problem
- Important owner conversations lived across inboxes, notes, and memory.
- System
- Contacts, relationships, briefs, status, and follow-up in one operator view.
- Artifact
- Live demo app with dashboard, relation map, and task flow.
- Outcome
- Manual relationship tracking becomes a structured operating queue.
AdsAI / Ad Assistant
An AI-native Google Ads cockpit: spend, ROAS, ICP fit, campaign priorities, and next-best actions in one workspace.
- Problem
- Ad optimization work was split between reports, intuition, and repeated checks.
- System
- Budget, ICP, ROAS, alerts, and actions are pulled into one decision loop.
- Artifact
- Live dashboard with campaign priorities and optimization queue.
Camper Rental Booking Engine
A self-serve camper rental site for browsing vehicles, checking dates, and moving from interest to reservation quickly.
- Problem
- Rental demand needed a clearer path from browsing to booking.
- System
- Inventory, dates, offer framing, and reservation CTA in one front-end flow.
- Artifact
- Responsive booking website with vehicle cards and search entry point.
NotchCue
A macOS teleprompter concept for calls, demos, and recordings. Keeps notes close to the camera so delivery stays natural.
- Problem
- Notes sit away from the camera, which breaks eye contact during calls and demos.
- System
- Prompts live around the MacBook notch with a focused reading surface.
- Artifact
- Product site and app concept built around the camera area.
Samarbejde
Et revenue-problem, der er værd at løse?
30 minutter. Vi finder flaskehalsen og om det giver mening at arbejde sammen.
AI-systemer
AI i arkitekturen.
Ikke boltet på bagefter.
Not for faster copy. For a different operating model. AI goes into prospecting, enrichment, sequencing, and scoring. The whole motion runs faster. Not just one task on the list.
Hvordan jeg bygger med AI →Ad creation loop
CRM enrichment
SEO brief → draft
Outbound sequencing
Tech stack
Anbefalinger
Hvordan det er
at arbejde med mig.
“Wojciech is passionate and knowledgeable about digital marketing and all that it entails but very much in tune with the broader marketing and sales challenges. Wojtek contributed to defining and delivering several digital marketing initiatives that helped with customer retention and building a sales pipeline.”
Head of Marketing · GetResponse
“Wojciech is a man of particular tasks, for whom an obstacle is another challenge. He learned quickly, often exceeded expectations, and was able to carry out several tasks at the same time. Competent, helpful, but at the same time specific and tenacious.”
Director · mBank SA
“I've been working with Wojciech for several months now. The cooperation goes smoothly, and we always know what we're responsible for. I recommend Wojciech as a good coworker and business partner.”
Founder · Type2Sell
Skriveri
Operator-noter.
Practical writing on AI GTM systems, agent tooling, portfolio builds, and case studies from shipped apps.
The Claude Code GTM Agent Starter Pack
How I built a four-layer AI system that runs outbound research, drafts sequences, and enriches CRM records: without a single external enrichment tool.
Læs →
A GTM agent that runs outbound, enriches CRM, and costs $2 per run
No Clay, no Apollo credits, no n8n. A four-layer Claude Code agent that handles outbound research, sequence drafts, and CRM enrichment natively.
The browser bookmark is the wrong primitive
Why I built Kade as a local-first link vault: not another bookmark list, but a private queue for links that need context before they are opened again.
Nye artikler om AI-systemer, GTM-arkitektur og growth-modeller.
Alle artikler →Next step
Er der et system, der er værd at reparere?
Send kontekst, flaskehals og nuværende stak. Jeg vil fortælle dig, hvor jeg ville starte.